Business Etiquette, Customs and Protocol in Argentina



. Argentina is a relationship-driven culture, so it is important to build networks and use them.
. Argentines maintain and use an intricate network of family and friends to call upon for help, favours or assistance.
. If a favour is done for you, you will eventually be called upon to re-pay it.
. Name-dropping and nepotism do not have the negative connotations as it has in the West and can be used to your advantage.
. Above all Argentines like to do business with people they know and trust.
. They prefer face-to-face meetings rather than by telephone or in writing, which are seen as impersonal.
. Once a relationship has developed, their loyalty will be to you rather than to the company you represent.
. Looking good in the eyes of others is important to Argentines. Therefore, they will judge you not only on what you say, but also on the way you present yourself.
. Avoid confrontation. Argentines do not like publicly admitting they are incorrect.
. It is imperative to show deference and respect to those in positions of authority. When dealing with people at the same level, communication can be more informal.
. Be alert for nuances and hidden meanings. It is a good idea to repeat details, as you understand them to confirm that you and your business colleagues are in agreement.

Business Meeting Etiquette

. Appointments are necessary and should be made 1 to 2 weeks in advance, preferably by e-mail or telephone.
. Avoid January and February, which are their vacation times; the middle weeks of July, which is when many go skiing; and during the two weeks before and after Christmas.
. You should arrive on time for meetings, although the person you are meeting may not be punctual.
. In some older, more bureaucratic organizations, the more important the person you are meeting, the longer they keep you waiting.
. Do not immediately begin discussing business. Small talk helps establish a rapport.
. The person you are meeting with may accept telephone calls and attend to other business while you are there.
. Have all printed material available in both English and Spanish.
. Decisions are not reached at meetings. Meetings are for discussion and to exchange ideas.

Business Negotiations

. Argentines expect to deal with people of similar status.
. Hierarchy is important. Decisions are made at the top of the company. Business moves slowly because it is extremely bureaucratic. Decisions often require several layers of approval.
. Argentines have a difficult time disagreeing, so do not think that things are going well simply because no one is challenging what you say.

What to Wear?

. Business attire is formal and conservative, yet stylish.
. Men should wear dark coloured, conservative business suits.
. Women should wear elegant business suits or dresses.
. Good quality accessories are important for both sexes.
. Dress well if you want to make a good impression.


Business Card Etiquette

. Business cards are given without formal ritual.
. Have one side of your business card translated into Spanish.
. Present your business card so the Spanish side faces the recipient.


Tags:  culture eventually connotations impersonal important